Built for the way you do business

A better website. Or a smarter one you already own.

From a brand-new online home to booking, lead capture, and AI tools added to the site you have, I build what your business actually needs.

One person, start to launch. Based in Newtown Square, PA; working across the US.

Explore website demos
Mike Smith working at his desk in the Smith Development Labs studio
Mike Smith / at work in the studio
website demo / bella vista salon
A website you can exploreDesign concept
Bella Vista Salon and Spa website demo showing a finished homepage with navigation, photography, and a contact button Explore this demo
The work behind the website
+CaptureNew inquiries
↗BookAppointments
↗GrowStay connected

Bella Vista is a design concept, not a client project.

01 Your website, your way
02 One person from start to launch
03 Designed for real leads
Two ways to move forward

Start fresh. Or build on what you've got.

You don't need to replace a website that already works. Choose the path that makes sense for your business right now.

Path 01 / New website

A site built to make the right first impression.

A professional, mobile-friendly website with lead capture, booking, a CRM, and standard chat from day one. Add AI capabilities as your business needs them.

See website plans
Path 02 / Keep your site

More capability. Same website.

Already have a site you like? Add lead capture, appointment booking, or an AI front desk without paying for a full rebuild or replacement hosting.

See add-on plans
Simple from the start

A clear process. A real person.

You'll work directly with me, Mike Smith. No account managers, no handoffs, and no guessing what happens next.

01 /

Tell me what you need

Share your business, your current website if you have one, and where inquiries are getting stuck.

02 /

See the right approach

For a new website, I'll put together a free, no-obligation demo before you pay. For add-ons, we'll review your existing setup and what can be connected.

03 /

Approve & launch

Once you approve the scope and payment is arranged, I build and connect the agreed tools. New sites can launch in about a week after approval, depending on content and setup.

Website demos / concepts

A glimpse of what a website can be.

Six public design demos across different industries. These are concepts to explore, not client projects or live business systems.

Screenshot of the Ryan Daily creative portfolio homepage
Creative portfolio / Concept

Ryan Daily

An actor and artist profile with an expressive introduction, work, gallery, and contact sections.

View demo
Screenshot of the Marcus Chen Real Estate Group homepage
Real estate / Concept

Marcus Chen Real Estate Group

A property-focused layout with listing discovery and prominent ways for visitors to get in touch.

View demo
Screenshot of the Bella Vista Salon and Spa homepage
Beauty & wellness / Concept

Bella Vista Salon & Spa

A salon showcase built around services, visual galleries, and a clear contact path.

View demo
Screenshot of the Apex Build and Remodel homepage
Contracting / Concept

Apex Build & Remodel

A bold contractor site with service overviews, project examples, and an estimate call to action.

View demo
Screenshot of the Bella Roma Italian Kitchen homepage
Restaurant / Concept

Bella Roma Italian Kitchen

A restaurant concept featuring a menu, brand story, and reservation calls to action.

View demo
Screenshot of the Bright Smile Dental and Medical Center homepage
Health & dental / Concept

Bright Smile Dental & Medical Center

A healthcare starter site with service information and a visible appointment path.

View demo
Straightforward pricing

Choose your starting point.

Every plan has a one-time setup fee and a monthly service fee. Website plans and existing-site add-ons are separate paths.

Built from the ground up

New website plans

For businesses that need a new professional website, with the option to grow into more connected tools.

The foundation

Essentials

A polished online home that makes it easy for customers to reach you.

$249/mo

+ $599 one-time setup


  • Professional mobile-friendly website, hosting, and basic SEO
  • Lead capture forms and contact database
  • Full CRM and sales pipeline
  • Online calendar booking
  • Standard website chat widget
  • Basic automated follow-up
  • Unlimited contacts and user seats
Ask about Essentials
The full setup

Complete AI Business Suite

A connected website and front desk for more of the customer journey.

$497/mo

+ $1,199 one-time setup


  • Everything in Growth & AI Chat
  • 24/7 AI voice receptionist
  • Omnichannel AI across web, SMS, Instagram, and Facebook
  • Multi-staff routing
  • Full email nurture and social scheduling
  • Priority website updates
  • Done-for-you AI training and monthly optimization
Ask about Complete

Essentials has no SMS, AI, or phone usage charges because those tools are not included. For Growth & AI Chat and Complete AI Business Suite, applicable SMS, AI, and phone usage is billed separately at cost; actual usage varies. We'll review the setup and any usage-based charges before you proceed.

Compare website plans

Scroll horizontally on a smaller screen to see every plan.

Included capabilityEssentialsGrowth & AI ChatComplete AI Business Suite
New website and hostingIncludedIncludedIncluded
Mobile-friendly design and basic SEOIncludedIncludedIncluded
Lead capture forms and contact databaseIncludedIncludedIncluded
Full CRM and sales pipelineIncludedIncludedIncluded
Online calendar bookingIncludedIncludedIncluded
Standard website chat widgetIncludedIncludedIncluded
Basic automated follow-upIncludedIncludedIncluded
Unlimited contacts and user seatsIncludedIncludedIncluded
24/7 AI website and SMS chat—IncludedIncluded
Missed-call text-back and appointment reminders—IncludedIncluded
Review requests, unified inbox, basic email templates—IncludedIncluded
24/7 AI voice receptionist——Included
Omnichannel web, SMS, Instagram, and Facebook AI——Included
Multi-staff routing——Included
Full email nurture and social scheduling——Included
Priority website updates——Included
Done-for-you AI training and monthly optimization——Included
SMS, AI, and phone usage billed at cost where applicableNot applicableAs usedAs used
Work with what you have

Existing-site add-ons

Keep your current website and hosting. These plans add connected tools; they do not include a website rebuild or replacement hosting.

Capture the opportunity

Lead Capture Essentials

A better way to collect and organize the inquiries coming through your current site.

$147/mo

+ $49 one-time setup


  • Lead capture form for your existing site
  • Full CRM and sales pipeline
  • Online booking calendar
  • Standard website chat widget
  • No website rebuild or hosting change
Ask about lead capture
A more connected front desk

AI Front Desk

Add phone-facing AI capabilities alongside chat, booking, and lead management.

$497/mo

+ $599 one-time setup


  • Everything in Appointment Engine + AI Chat
  • AI voice front desk
  • Omnichannel AI across web, SMS, Instagram, and Facebook
  • No website rebuild or hosting change
Ask about AI Front Desk

Your current website stays with its existing host. Compatibility and embed access are reviewed before setup. Lead Capture Essentials has standard chat, not AI chat, and no SMS, AI, or phone usage. In higher tiers, applicable SMS, AI, or phone usage is separate from the monthly service fee and billed at cost; actual charges depend on usage. Platform integration is arranged after you inquire, not active on this page.

Why I built this studio

Your Business Deserves a Website That Works.

Professional websites for small businesses — built by one person who actually cares.

Your small business deserves a website that actually works — without the $5,000 agency price tag or a three-month wait.

Some agencies take 60–90 days and charge thousands. DIY builders can leave you with a site that doesn't reflect your business or help customers find you. You shouldn't have to choose between overpaying and under-delivering.

I built Smith Development Labs to fix that. You work directly with me — no account managers, no hand-offs. I design a free demo of your site first. You see it, you approve it, and then you pay. Most new sites can go live in about a week after approval, depending on content and domain setup.

I've helped businesses across the country get online on time and on budget. Clients tell me they value the speed, the price, and knowing they can talk to the person actually building their site.

Want to see what your site could look like? Request a free, no-commitment demo using the button below — or message me directly.

Request my free demo Message Mike
Mike Smith standing beside his workstation in the Smith Development Labs studio

Small business thinking.
Hands-on building.
One point of contact.

Meet the person behind the work

No agency maze. Just Mike.

I'm Michael R. Smith, founder of Smith Development Labs. I run this studio from Newtown Square, Pennsylvania, and work remotely with small businesses across the country.

Whether we're making your first real website or adding useful tools to the one you already have, you'll work with me directly from the first conversation through launch.

Mike Smith
From my desk to your business

See the work up close.

A look at where I build, and a quick hello from the person you'll work with.

Mike Smith working at his computer in the Smith Development Labs studio
At work in the studioBuilt by me, from the first conversation through launch.
A quick introduction from MikeDownload the video if you'd rather watch it later.
Experience & learning

The learning behind the work.

A mix of professional certifications, courses, and hands-on learning. The Google Business Intelligence course shown here is still in progress.

List of Mike's certifications and coursework from 2024 to 2026; Google Business Intelligence is marked in progressMy current certifications and coursework (2024–2026) ↗
Good to know

Questions, answered.

Clear expectations before you commit.

Is the website demo really free?

Yes. If you're considering a new website, I can create a no-obligation design demo so you can see the direction before paying. For add-ons to an existing website, we'll first discuss your current setup and what can be connected; a full website demo isn't part of that path.

Can I keep my current website and domain?

Yes. Existing-site add-ons are intended to work with your current website and hosting, subject to access and compatibility. If you choose a new website instead, you can generally use a domain you own; I'll review the connection with you.

What do the monthly fees cover?

New website plans include the ongoing website service and the capabilities listed in your tier; even Website Essentials includes CRM, booking, and standard (non-AI) chat. Existing-site plans cover the connected tools and service listed in that tier, not your current site's hosting. Neither Essentials plan has SMS, AI, or phone usage charges. In higher tiers, applicable SMS, AI, or phone usage is billed separately at cost and varies with activity.

How long does setup take?

A new website can typically launch in about a week after you approve the design, depending on content and domain readiness. Add-on timing depends on the tools selected and the access available on your existing site; we'll confirm a timeline together.

What access do you need from me?

For a new website, I'll need your business details, content, and access to connect your domain when it's time to launch. For add-ons, I'll review your site's embed options or administrator access and any relevant booking or phone requirements before recommending a setup.

Can I upgrade later?

Yes, we can talk through a higher tier or additional tools as your needs change. Any change in scope and pricing is discussed before work begins.

What happens after I choose a plan?

Email or call me first. We'll confirm fit, scope, any required integrations, and the applicable fees. For new websites, you'll review the free demo before payment; once you approve and payment is arranged, I'll complete the agreed setup and launch. There is no live checkout or connected platform form on this page.

Let's make it work

Tell me where you are. We'll take it from there.

Need a new website, or want more from the one you have? Get in touch with Mike directly. We'll talk through the best fit before any platform setup or payment.